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Ideal Customer Profile Masterclass
Ideal Customer Profile Masterclass
ICP Workbook
ICP Infographic
Welcome to the ICP Masterclass! (4:40)
Section 1: The Benefits of Knowing Your ICP (9:00)
Section 2: Identifying Customers and Outcomes (11:22)
Section 3: Defining Your ICP Part 1 (8:15)
Section 3: Defining Your ICP Part 2 (7:49)
Section 4: I Know My ICP, Now What? (7:14)
Section 5: ICP Best Practices (9:07)
Bonus Session
Course Wrap-up
ICP Workbook
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